Welcome to PX Academy

What We Do

  • We look into the future, not in the rearview mirror.

  • We create, not fix.

  • We build habits, not just change behaviors.

  • We execute, not keep planning.

  • We deliver results, not wishful thinking.

  • And yes, we do compare apples and oranges because we are creative and look at what’s not obvious.

Our Mission

Our mission is to inspire and instill confidence through education and practice.

Our Mission For you

  • Build a culture of patient-centered care

  • Establish employee engagement

  • Influence business performance

  • Develop empathy as a core capability

  • Implement design thinking

Our Mission For your Organization

  • Increase talent

  • Improve business performance

  • Provide deep insights

  • Achieve innovative change

Meet Our Team

PX700 Series Certification Program

Mohamed Latib, Founder and CEO

Mohamed is our “Dreamer.” He grew up on his own in a foreign country since he was thirteen. He has tracked lions in the Kalahari; hiked the Amazon; served as a professor for over 35 years, is familiar with eight languages, has traveled the globe, practices yoga daily, and is still growing because his disabled son reminds him that the development journey is a lifelong one.

PXA has been woven from all these threads- join us as we navigate the richness of our world together.

Educating Patients And Families

Janet Biedron, President

Janet Biedron is our mega phone and is a passionate patient-centered care professional. She is the former CEO of LifeCare Hospitals of Chester County, West Chester, PA, Kindred Hospitals of New Jersey- Rahway, Kindred Hospital of Sacramento and CEO of Vibra Hospital of Sacramento. She has held Senior Executive positions for almost 20 years. Janet is a Registered Nurse and a seasoned successful senior healthcare executive with over 40 years of experience in the industry. She has worked in both the nonprofit and for-profit arenas with various roles that include Critical Care, Emergency Department, Patient Access and facilitator for Service Excellence in 7 Long Term Acute Care Hospitals (LTACH). Most recently Janet served as CCO for specialty hospital in Southern New Jersey. Her pioneering work in redesigning hospital front end processes resulted in greater entry efficiencies that created positive family and patient experiences and set standards for Express Admission. She is currently on several advisory boards and has served as a consultant to specialty hospitals (LTACH). She is a published author and active blogger in the patient experience space. Janet holds a BSN from the College of New Jersey and an MSN and MBA from DeSales University.

Patient Experience PX Experts

Dr. Susan Albertson-Mettlen, Chief Learning Officer

Susan is our “Learning Guide.” She is CXU’s Chief Learning Officer. Susan has 25 years of experience in helping students learn and is committed to ensuring that everyone has an exceptional educational experience. At previous educational institutions she has served as an instructor, Director of Education, Director of IT, Director of Assessment, Director of Innovation, Vice President, and Dean.

When not helping students or working on instructional materials, Sue loves to travel.  She and her husband live in New Jersey where they have raised their six children.

Patient Experience Advisory Board

Jeanne Kiralfy, Director of Sales Experience

Jeanne Kiralfy is known as our “Customers’ Best Friend.” Dedicating her career to building relationships with customers through sales, she values both the needs of the business and the goals and desires of the customer. She holds a Bachelor’s Degree in Business Management and has made a career of selling with a wide range of companies. She started her career selling Apple IIe’s and the original Macintoshes. She then sold for Lotus Development and most recently advertising sales. She has perfected her craft through gathering best practices from her journey in sales.

She loves to work hard and play hard. When not with her many dog friends she can be found playing golf, at the beach, or kayaking. She resides in the Lehigh Valley and along with her husband has raised two children in their PA home.

Patient Experience Strategy

Joe Doherty, Director of Operations

Joe is our “Master of Logic.” He is the one who grounds our team in the vast field of knowledge and learning. Before CXU and PXA, he was a middle school educator for 25 years with experience as a teacher, curriculum writer, and content developer. During his tenure, he was a training specialist for hands-on, inquiry-based programs. Currently, Joe has stepped out of the classroom and is lending his expertise in the realm of online learning.

When he is not making an impact in education, he is on the greens playing a few rounds. He seems to think that he has more experience hitting the ball than is necessary, but you’ll have to test his golf knowledge to know the truth.